Nashville, TN: Crye-Leike Real Estate Services congratulates Realtor Sigourney McCarley for earning the company's Social Networking Professional (SNP) designation. McCarley is affiliated with Crye-Leike's Nashville - Green Hills branch office and serves the residential real estate needs of buyers and sellers throughout Davidson and surrounding counties.

Crye-Leike's SNP program includes specialized training for effective use of social media in real estate marketing to help with growth of the associate's real estate business. It includes video marketing, online reputation management and guidance for incorporating this training across various social media platforms. Sales associates with this designation know how to generate leads from social media, and how to market their services and their listings to create improved outcomes for their clients.

In addition to successfully completing the classes in the training curriculum, McCarley has successfully created a plan for her social media strategy, developed accounts in compliance with industry regulations, increased her followers, ran ad campaigns and responded in a timely manner to customer requests.

McCarley has been in the real estate industry for six months, quickly advancing her career during that short time. She chose to pursue real estate because it challenges her, while allowing her to practice her passion of helping others. With the SNP designation, McCarley feels she will be able to provide better service to her clients by utilizing new marketing and technology tools.

"People use social media for everything these days," said McCarley. "I wanted to earn the SNP designation because I want people to know that I can use social media to connect with clients, guide them through the real estate process and ultimately market listings in a way other Realtors cannot."

McCarley is a member of the National Association of REALTORS (NAR) and the Greater Nashville Association of REALTORS (GNAR). She is currently serving as a member of GNARs Housing and Affordability Committee.

For more information regarding real estate in and around Nashville, TN, please visit the Green Hills branch office, located at 200 Richard Jones Road, or visit the Crye-Leike website at www.crye-leike.com. Realtor Sigourney McCarley may be reached at (615) 482-8896 or via email at Sigourney.McCarley@crye-leike.com.

ABOUT CRYE-LEIKE: Crye-Leike Real Estate Services (www.crye-leike.com), a full service real estate company for over 40 years, is ranked as the third largest independently-owned real estate firm in the nation and the largest serving Tennessee, Arkansas, Mississippi and the Mid-South. Crye-Leike has more than 3,200 sales associates, over 800 employees and 140+ company-owned and franchise offices spread across nine states. It generated $6.5 billion in sales volume and 29,925 closed transaction sides corporate wide in 2019 - its biggest year ever - and is on track to achieve the company's goal of $6.8 billion in sales volume this year.